ENERGY CENTRAL | As AI becomes more of a necessity than a novelty in business, more companies are making it part of their customer service plans. There’s a good reason for that. AI, which is the process by which machines mimic human behavior, is already being used in innumerable ways to support individual and business endeavors.
The foundation of AI is data and, based on the huge amount of it that utilities collect about customers, they’re well-positioned to deploy AI to improve customer care. Paying closer attention to customer needs and improving services based on those needs initiates a virtuous cycle of customer engagement and working in partnership with customers toward a carbon-neutral future and reduced costs for all parties concerned.
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