SUPPLY CHAIN DRIVE | With this commitment, Ford joins the ranks of Amazon, Ikea, Maersk and other firms that have set goals to achieve carbon neutrality within the next 50 years through a combination of electric or alternative fuel use, waste reduction, and cutting emissions across their operations.
However, a significant portion of Ford's plan relies on switching over its vehicle offerings to high fuel economy, hybrid and ultimately zero-emission vehicles. Company executives admit this could be challenging, given the uncertainty driven by the coronavirus pandemic, whereby key components (including sustainably generated electricity) may be more difficult or more expensive to source. Furthermore, a recent study from WoodMac projects global electric vehicle sales could drop 43% in 2020 due to the outbreak and resulting economic recession.
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